delete_forever

Delete Workout?

Are you sure you want to delete this workout? This action cannot be undone.

auto_mode

Run SEO Auto-Publish?

This will automatically fetch Google Search Console data, find the highest impact opportunity, generate the HTML page with Gemini AI, and publish it to GitHub.

campaign

Broadcast Feedback Email?

This will send the 7-Week Challenge feedback & survey email to eligible completed challengers who have not received it yet.

restart_alt

Reset Challenge Progress?

You are resetting the challenge progress for .

Resetting this member archives their progress and start date while preserving their lifetime workout access.

Their 1-on-1 coaching privileges will transition to expired (unassigned).

  • Start date will be cleared so the member can begin a fresh round.
  • Attempts counter will increment and photos will be cleared.
  • Workout libraries and meal plans remain 100% accessible.
currency_exchange

Process Order Refund

You are processing a refund for ().

Plan / Item:
Amount Paid:

Refunding updates this order's status to Refunded, revokes dashboard access, and automatically excludes this sale from all-time & period revenue stats.

delete_forever

Delete Abandoned Cart?

Are you sure you want to permanently delete the abandoned registration for ?

Email:
Phone:
Plan:

This action will permanently remove this unpaid lead and its registration data. This action cannot be undone.

confirmation_number

Generate Voucher / Discount Code

Create flexible discount vouchers for promotional campaigns or 100% freebies.

error

Uppercase alphanumeric characters and hyphens recommended.

%

100% = completely free signup without PayFast.

Default 1 (single-use) or 100+ for campaigns.

Leave empty for vouchers that never expire.

delete_forever

Delete Voucher?

Are you sure you want to delete voucher ? This action cannot be undone.

Revenue & Ad Spend Timeline

PayFast Store Revenue vs. Meta Ad Spend (incl. 15% VAT)

Revenue

Ad Spend

Actual Profit

Blended ROAS

Margin

Sign-ups

Revenue
Meta Ad Spend (incl. 15% VAT)
sync Loading timeline metrics...
query_stats

No timeline records found for this period.

Performance & Ad Intelligence

Live store metrics & Meta ad campaign performance

payments

View Timeline

Meta Ad Spend

Incl. 15% VAT
campaign

Excl. VAT:

account_balance_wallet

Rev − Spend

Ad ROAS & Return

trending_up

Est. Revenue (All Time)

account_balance

View Timeline Graph
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Mobile App Sales Journey & Drop-Off Reporting

GA4 App Telemetry

Live user progression: App Open → Quiz Onboarding → Pricing Paywall (R350) → Native Checkout

Total Installs (First Visits)
First-Screen Login Trap 404 BLOCKED
Pricing Paywall Views R350 / R900
Paywall Drop-Off (Exit) 98.4% DROP
1

App Open / Welcome Screen

First screen presented to all app installs

Entrants
Share
100%
Two-Way Choice Split on Screen 1
1A
Critical Friction
Tapped "Log In to Your Challenge"

Users enter their phone number expecting to sign up, but the API rejects them with 404 Account Not Found because they haven't purchased yet.

Blocked Users
Total Attempts
1B
Intended Journey
Started 49-Day Transformation

Users tapped the main CTA and entered the interactive quiz funnel to customize their 7-week training program.

Quiz Starters
Traversal
Enters Step 1
2

Steps 1-3: Goal, Gender & Biometrics

96.6% Retention

Users actively complete 6+ detailed onboarding questions

Completed Quiz
Step Retention
3

Step 4: Viewed Pricing Paywall

Standard R350 / Premium R900

Presented with tier selection before account creation

Paywall Views
Reach Rate
!
Massive Drop-Off Point (98.4% Abandonment):
4

Steps 5-7: Native Store Checkout

Tapped purchase button to launch App Store / Google Play payment

Checkout Taps
Conversion
5

Completed In-App Purchase

Store transaction verified & account activated

Store Revenue
R0.00
Purchased

Daily Journey & Drop-Off Progression

Comparing installs, quiz starts, login attempts, and paywall drop-offs over time

Day-by-Day Telemetry Breakdown
From GA4 App Property (557476608)
Date New Installs Login Trap (404) Quiz Starts Quiz Responses Paywall Views Checkout Taps Purchases Paywall Drop-Off
No telemetry data available for the selected period.
Executive Funnel & Conversion Diagnostics
Funnel Stage / User Action Unique Users Conversion Rate Total Volume / Attempts Status & Diagnosis
1 First Visit / App Open 100%
1A Tapped "Log In" First (Login Trap) 404 Blocked: Users lack pre-existing account
1B Started 49-Day Questionnaire Initial wizard entry Intended onboarding funnel
2 Completed Steps 1-3 (Goal & Biometrics) Extremely high engagement & quiz completion
3 Viewed Pricing Paywall (Step 4) Standard R350 / Premium R900 Reaches final tier selection
! Paywall Drop-Off (Abandoned) Primary Leak: Sudden price wall shocks users
4 Initiated Store Checkout Native Store sheet loaded
5 Completed In-App Purchase 0.0% R0.00 No app store transactions completed
1
Fix First-Screen "Log In" Trap

60.5% of users tap "Log In to Your Challenge" expecting to create an account, then get blocked by 404. Rename button to "Already a Paid Member? Log In" or automatically route new numbers into the quiz wizard.

2
Address Paywall Shock

98.4% of users abandon at the R350 paywall. Introducing a 3-Day Free Trial, Day 1 teaser workout preview, or an introductory R99 trial will convert high intent into active members.

3
High Quiz Intent Validated

96.6% of users who start the quiz complete all biometrics and goal questions (669 responses). The onboarding experience is strong; conversion failure occurs strictly at the payment barrier.

Registered Users

· smartphone
search
Member & Contact Plan & Coaching Order & Status Timeline Fitness Profile Consent & Progress Actions
people

No registered users found.
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Unpaid / Pending Users

Status Joined User Plan Contact Actions
sync Loading...
receipt_long

Recent Transactions & Orders

Live PayFast transaction feed tracking Initial Joins, Tier Upgrades (R550), and Coach Renewals (R550).

Date & Time Customer Order Type Amount Status Transaction ID
No recent orders logged yet.

Contact Form Submissions

search
Status Submitted At Name Contact Service Message
inbox

No leads found.

Customer Analytics

Paid Users Only

Total Paid Users

group

Median Age

cake

Median Weight

monitor_weight

Total Revenue

payments

wc Gender Distribution

No gender data available.

flag Goal Distribution

No goal data available.

App Configuration

restaurant_menu Meal Plan Editor

No meals added for this week.

fitness_center Workout Plan Editor

rate_review

Challenger Feedback & Testimonials

Review survey submissions, customer transformations, advice for newcomers, and private feedback.

Feedbacks Sent

Survey emails dispatched

mark_email_read

Total Responses

Survey submissions

forum

Average Rating

★

Out of 5.0 stars

star

Full 7 Weeks

Crushed entire 49 days

emoji_events

Public Stories

Approved for website

share
Rating:
Share Consent:
search

Loading feedback submissions...

inbox

No feedback found

Send the test email or broadcast the survey link to completed challengers to start collecting responses.

SEO Center & Content Assistant

Optimize your organic rank. Pull Search Console performance data and leverage Gemini AI to write custom HTML pages targeting content gaps.

query_stats GSC Performance (Last 30 Days)

Fetching GSC stats...

info

No SEO stats available. Please configure GSC credentials.

Query Impressions CTR Pos

psychology Gemini Content Opportunities

Gemini is finding low-hanging search queries...

insights

Audit not run yet. Click "Run SEO Audit" above to analyze search queries and discover rank opportunities.

history Published Pages History

No automated or manual SEO pages have been generated yet.
Keyword Page Title Slug Status Generated At Actions

Discount & Freebie Vouchers

search

Total Vouchers

confirmation_number

Active Codes

check_circle

Total Redemptions

redeem
Code Discount Redemptions Status Expiration Created Actions
confirmation_number